Dan Blank

Kickstarter Case-Study: Maintaining Momentum in the Murky Middle

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Kickstarter Case-Study: Maintaining Momentum in the Murky Middle

It was an amazing, exciting, incredible first week!

We had a memorable party to kick it all off at KidLit TV in NYC, which we can all now relive here.

We reached 60% of our pledged goal in 6 days!

Now we enter the campaign’s inevitable “murky middle."

This is where many campaigns, even those with great head starts, like ours, often derail. You’ve dropped your pebble into the pond and captured the attention of those in the first ripple: your nearest and dearest. Now you need a way to keep the ripple expanding, beyond your immediate community of followers and friends, to theirs...

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Ain't Nothing Like the Real Thing, Baby!

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Ain't Nothing Like the Real Thing, Baby!

Hi everyone! I've just returned from a week enjoying a big tasty bite of the Big Apple. Even in chilly January, that most amazing city welcomed me with warm open arms.

I went for meetings. Lots of them. On Wednesday, they went on for 10 straight hours!

I met with some of the most inspiring leaders in the world of digital storytelling -- the funders and directors of NYC's top cultural institutions and philanthropic organizations -- as well as a few serial start-up entrepreneurs, mentors all, and an angel investor.

And now there are meetings here in London to follow those in NY.

I'm pitching the TTT&T concept to validate whether or not we're on the right track before the Team and I rev up our engines to mach speed. Do we know our audience well? Are we responding to real needs? Are we offering the right solution for them?

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Introducing the Newest Member of Team TTT&T: Meet Dan Blank

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Dan Blank is the founder of WeGrowMedia, where he helps writers share their stories and connect with readers. He has helped hundreds of authors via online courses, consulting, and workshops, and has worked with many amazing publishing houses and writers' organizations. His client list includes Random House, Workman Publishing, Abrams Books, Writers House, The Kenyon Review, Writer’s Digest, Library Journal, CLMP and others.


Dan joins Team TTT&T as Marketing & Outreach Consultant. Already, his input is positioning us to grow an engaged community of active readers, contributors, clients, and fans.
 

Additionally, Dan brings to Team TTT&T valuable expertise accrued earlier in his career, working in the corporate sector. He is excited about applying this knowledge to help us launch a start-up publishing concern whose mission and goals he passionately believes in.
 

I was immediately taken by Sarah and her team’s mission to combine storytelling, education, and publishing. The focus on crafting compelling narratives, and marrying history with first-hand experience, deeply resonated with me. I am thrilled to be a part of this team!
 

And we are honored to have Dan on board: his enthusiasm is infectious, and his experience profound.
 

Please join me in leaving Dan your words of welcome in the comments sections. Thanks!