For a long time now, I’ve been straddling the worlds of storytelling, education, and tourism, not knowing where I really fit in. Then, while treasure hunting in New York, I discovered the cool new kids on the digital block.

They go by such names as Chief Digital Officer (CDO) and Director of Digital Experience. They even have their own online club, which reports that their numbers doubled worldwide from 500 in 2013 to 1,000 at the end of 2014. They expect to double again in 2015.

I met and talked shop with two of them, and now I understand where I belong.

Frank Migliorelli recently joined the New York Public Library as Director of Digital Experience, a new position that was a perfect fit for him. His mandate: to lead the development of digital strategy for the vast library network.

Now we’re not just talking about digitizing text content. Oh No! Under Frank’s direction, our understanding of what a library is and does is about to undergo serious and exciting change.